to Benny & Jessica


Buying a new boat?

Princess Yachts West Sweden is the sole
distributor for Princess Yachts in western Sweden


Showroom in Marstrand

We have a boat show in-doors the whole year


Showroom in Lysekil

We have a boat show in-doors the whole year


Boating dreams?

We will help you find the boat which fits your needs.


Service and support

Who do you call when service and support is needed onboard?


Out of the water for winter service yet?

We knows how to take care of your boat and who has the knowledge to do so.


Ready to build brand?

Graphic profile, digitally and in print.


Used boats for sale, motorboats, sailing yachts, Nord West

Passion Inspires


Our passion for what we do inspires and the engagement is reflected into our services.



Born by the sea and a life time in the boating industry have given us a broad understanding of boat purchase, sales and maintenance. Whether it regards motor boats or sail yachts. We offer services such as guidance when buying a boat, brokerage when the boat is to be sold, organizing service, refurbishing, rebuilding, installations, updates and winter storage.

For Nord West owners

Having built up the brand, manufactured, constructed and designed the Nord West, we are specialists in the field. We help all Nord West owners with technical support, training, spare parts, documentation and ownership documents to the extent possible.


Graphic design, photography and marketing has always been a great interest. We have over the years designed marketing material ourselves, to Nord West and to other companies. Everything from photography, ads, brochures, roll-ups, pictures, website to webshop or social media.

The best service we can get.

Sten Wemmel

Boat builders and brokers with world class!

Pernilla Lind, Ringens Varv AB

Jessica och Benny, Many thanks for a magical delivery. Better service and attention can not be found.

Christoffer Lundström

When it's time to sell I may contact you. You're awesome at what you do! Maybe open a branch in the north?

Per Granqvist

We are Committed. We are here for You. We are Benny & Jessica.


By knowing you, we hope for a lifelong relationship that can be a joy for both of us.


About us

We both grew up on the island Orust where we live today. The sea has always been a part of our life and we love sailing. Of course the Nord West boats will be close to our hearts because it is the brand that we have developed for over more than 20 years – our life’s work. Together, we have always been a good team.

Benny has spent a lifetime of working with boats. As the fisherman’s son, he grew up practically at sea, and when he was little his uncle transferred an interest to build boats. Having first worked as a boat builder for 10 years at Hallberg-Rassy, Benny founded his own company in 1985 with just a toolbox. In addition to boats, he has always had a passion for production systems and production efficiency.

Jessica began working with Benny in 1994 and over time has evolved relationship. After studying for a master degree in Computer Science with a focus on system development, computers are like part of Jessica. Interests that have emerged over the years , photography , layout and marketing.

Benny Martinsson, Entrepreneur and lover of boats

Benny Martinsson


Phone +46 (0)70 644 2110

Jessica Martinsson

Jessica Martinsson

M.Sc. CS&E

Phone +46 (0)70 668 77 13
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Used boats for sale

Think we make a good match? We’d love to hear from you! Contact